I've just received a notification email from Matt M. from NixonMcInnes, they have launched this interesting project for O2:

"It lends itself very well to mobile phone photography. We’ve commissioned narrative engineer Alexis Kennedy, of Failbetter Games, to write two stories, inspired by photos taken by the public. One story is a journey in sunlight, a happy tale of a far off land, while the other is a dark and hard-boiled thriller, set in shadows. Each tale begins with a single picture and from there, it’s up to the audience how the stories twist and turn over the next eleven chapters."

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